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DAN IN THE MEDIA
Covid-19 vaccine ad campaign explains how bias impacts hesitancy
There’s a reason our brains have a hard time processing the risk of a covid-19 vaccine. But these facts may help you change your mind.
AZ and the ‘availability bias’: Advertising gurus fight fear with 26 deadly facts
A coalition of marketing professionals have launched a clever and comedic campaign encouraging vaccine uptake by comparing statistics.