I pedal along Chapel Street kitted out head to proverbial toe in MAAP cycling gear — I have no affiliation with the brand, so it’s not a plug, but rather to make a salient point later in the story — through the eerily deserted streets of lockdown Melbourne.

It is the windfall moment that neither the general public nor marketers were expecting. The Federal Government is going to make it rain across the nation by rolling out its planned 2022 tax cuts this year.